LIFESTYLE46 Videos

0

HUAWEI CSR ‘Be My Eye’

Another collaboration with Huawei & Play Pictures, but this time teaming up with Ogilvy & organisers Plus Community to work on a CSR project for the blind under the Malaysian Association for the Blind (MAB).  Before starting this project, I knew very little about the Blind & what they go through everyday…how tough they have […]

0

HUAWEI NOVA 3 & 3i ‘Hannah’

The 3rd instalment of the Nova series reunites us – Play Pictures & Huawei – with celebrity Hannah Delisha, but this time, from an adapted Huawei HQ version.  We followed it somewhat closely, but of course, our locations differed keeping the essential concept & dance moves intact.  Initially, Hannah was a little uncomfortable with performing the […]

0

HUAWEI NOVA 4 ‘Hannah’

This would make No.4 with Hannah Delisha & Play Pictures.  With more than 1.6 million followers, this young & talented lady is all grown up… well, in this latest Nova 4 ad, at least.  We’re portraying her as cool, sophisticated & classy, yet retaining a little of that cuteness that made her a fan-favorite to […]

0

MALAYSIA AIRLINES ‘Car Rental’

A series of short & creative ads that depict unique USPs of Malaysia Airlines Berhad. For most of them, agency Reprise wanted to have a bit of the Zach King influence, using camera & post-production trickery to sell what would normally seem pretty mundane & straightforward. Thus Shootworksasia & myself enhanced the initial ideas & […]

0

MALAYSIA AIRLINES ‘Last Minute Upgrade’

A series of short & creative ads that depict unique USPs of Malaysia Airlines Berhad. For most of them, agency Reprise wanted to have a bit of the Zach King influence, using camera & post-production trickery to sell what would normally seem pretty mundane & straightforward. Thus Shootworksasia & myself enhanced the initial ideas & […]

0

MALAYSIA AIRLINES ‘Neighbour Free Seats’

A series of short & creative ads that depict unique USPs of Malaysia Airlines Berhad. For most of them, agency Reprise wanted to have a bit of the Zach King influence, using camera & post-production trickery to sell what would normally seem pretty mundane & straightforward. Thus Shootworksasia & myself enhanced the initial ideas & […]

0

MALAYSIA AIRLINES ‘Preferred Seating’

A series of short & creative ads that depict unique USPs of Malaysia Airlines Berhad. For most of them, agency Reprise wanted to have a bit of the Zach King influence, using camera & post-production trickery to sell what would normally seem pretty mundane & straightforward. Thus Shootworksasia & myself enhanced the initial ideas & […]

0

MALAYSIA AIRLINES ‘Temptations’

A series of short & creative ads that depict unique USPs of Malaysia Airlines Berhad. For most of them, agency Reprise wanted to have a bit of the Zach King influence, using camera & post-production trickery to sell what would normally seem pretty mundane & straightforward. Thus Shootworksasia & myself enhanced the initial ideas & […]

0

Mercedes Benz CNY 2019 Launch Teaser

An idea inspired by another B&W film by a famous other brand, Agency Publicis EMIL together with MU Productions & myself worked on producing several of these testimonial ads for renowned German car-maker Mercedes-Benz Malaysia for the upcoming Chinese New Year.  They picked MB Ambassadors, KOLs & just some regular folks with different personalities to […]

0

Mercedes Benz CNY 2019 Magician ShortVer

An idea inspired by another B&W film by a famous other brand, Agency Publicis EMIL together with MU Productions & myself worked on producing several of these testimonial ads for renowned German car-maker Mercedes-Benz Malaysia for the upcoming Chinese New Year.  They picked MB Ambassadors, KOLs & just some regular folks with different personalities to […]