LIFESTYLE55 Videos

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KWSP ‘#SimpanSiniLagiOK with Janna Nick’

The brief & board (from Agency MBCS) was a simple one. Shoot our KOL Janna Nick against a plain background as she plays multiple characters calling the public to save in EPF. But, we, together with Optinovus Films, took it a step further & made it fun, lively & looking as polished as it can […]

TRAVELOKA ‘Best Price Guarantee’

When Director’s are asked to write treatments, it’s not always the most pleasant feeling lol. But I had a good feeling about this one & gave it my best. Turns out, it was enough! So, this job, naturally, feels very personal to me. From Traveloka’s internal Creative Agency, Creative Lab, we (KDCo) were tasked to […]

MARRYBROWN ‘Hari Malaysia – Anak Malaysia Sejati’

Proud of what we managed to achieve considering the quick turnaround, & it actually turned out good. With an idea from Dentsu, Shootworkasia pulled off a super rushed job with multiple locations & setups, all done within one long day. No easy task, as our main location was in Bukit Kapar – with several house […]

AMBANK RAYA 2025 ‘Bisikan Pulang’

One of the fastest turnarounds required for Shootworksasia & myself – from Agency Hakuhodo’s concept all the way to completion. Of course, we hit the ground running once the job was confirmed, & the 2 most challenging things we faced were – not weather, thankfully it didn’t rain although the weather report said it would […]

SUNLIGHT ‘After-Party with Elisya Sandha & Sheila Rusly’

We’ve all been through this. We host a party which is all fun & good, & when everyone leave, we’re left with… doing the dishes. Not the most fun thing to do when you’re tired from all the cooking & entertaining. Well, this was our (Playroom Pictures) & Astro’s idea. We were tasked by clients […]

SUNLIGHT ‘Life-Hack with Elisya Sandha & Sheila Rusly’

Good fun collaborating with Playroom Pictures & Astro once more. We were tasked by clients Unilever to come up with 2 different concepts involving 2 celebrities – Elisya Sandha & real-life MIL Sheila Rusly – but to have the same USPs. Thus, we injected some humour & simple storylines for both, to help exacerbate the […]

GRAB ADS Sales Video ‘Your Brand Here’

It’s been a while since I’ve collaborated with MU Productions, but it was a good one my 1st Grab video. With the concept from their internal creatives, Grab wanted a video that speaks to the potential clients out there, who can actually advertise using Grab itself, in so many ways, as you will discover when […]

BAYGON MAX ‘MAXsimal Protection’

Another collaboration with Agency Media Monks & my 2nd with clients SC Johnson, we worked together with Lightflux to create a beautiful, warm & embracing film – actually 2 films. Initially, we were supposed to film only 1 scene each & replace the product in post-production – because the products would be similar in size, […]

COATS GLOVES ‘Care With Every Wear’

With an idea from Agency FCB & Production KDCo, we worked with clients Hartalega & Mun Global to produce a video that showcases the benefits of using Coats Gloves. However, not wanting to be a typical lifestyle commercial where we show some slow moving shots of people with hand issues, we went with a POV […]

DOWNY ‘Mira Filzah’

A back to back shoot with Febreze, we shot this with ATF, Astro, Clients P&G & celebrity Mira. But unlike Febreze, this was way more challenging as we had more scenes (including Ramadan & Raya), more talents involved, talking clothing & flower petals effects, a change of clothes & make-up for Mira midway through, etc. […]