AUTOMOTIVE15 Videos

TOYOTA ‘Deepavali 2022’

This was a less hectic shoot, as compared to the previous campaign, as there were less car shots & a big focus on the 2D animation sequences.  From Agency Dentsu who came up with this original concept & Shootworksasia, we brainstormed & tweaked the idea to better showcase the beauty of Deepavali in its most […]

TOYOTA ‘TOUR 2023’

An original concept from Agency Hakuhodo & produced by Shootworksasia. I found this very exciting as I enjoy coming up with matching split-screens & almost literally changed most of the scenarios.  While we needed the scenes to make sense, to match but with strict dos & don’ts from the clients about revealing too much about […]

TOYOTA ‘Move Your World’

A local internal campaign meant to showcase some of the talents within the automotive giant & how what they do is able to ‘move’ the company forward.  From Agency Trapper working with Shootworksasia, we planned for a 3 day shoot with 10 skilled employees, in various locations, the main MV Office, a sales showroom, a […]

NISSAN X-TRAIL ‘The Urban Thrill’

An exciting concept that’s rarely seen on local TV – also aired on Digital Media – this commercial was truly a team effort from Agency BnBC & Twisted Media (Bee Sim). A big bonus was finding our protagonist who had a close resemblance to Daniel Craig, & we wanted to portray a suave yet confident […]

PROTON X90 ‘Unveiling’

To date, the most luxurious Proton model ever.  Marketed as premium & stylish, we stayed away from fancy camera moves & fast cuts.  Working with JPS productions & Clients Proton for the 1st time, was an eye-opener.  Unaccustomed to not having an Agency have a pre-approved board, meant that we were our own creatives.  Coming […]

NISSAN NAVARA NP300 ‘Indiana Jones’

Wet & hot. These 2 words best describe the mood & ambiance we had for the 2 days of working on the new Nissan Navara tvc shoot. With the ambitious concept – crafted as an action packed car-chase trailer from Agency BnBC, Twisted Media, DOP Nick Lee & myself were faced with the challenge of […]

TOYOTA INNOVA ZENIX ‘Elevate Every Moment’

Fun & challenging would be the best words to describe this project.  Working from a script from Agency Dentsu that evolved over time, Shootworksasia & myself collaborated for yet another Toyota spot, this time focusing on the Innova Zenix.  An updated & far superior model to its predecessor, we wanted to showcase the premium quality […]

ISUZU BEAST ‘Uncaged’

We truly outdid ourselves on this webfilm. Collaborating with Nicholas Lazaroo, with production house Spyder Web & agency Leo Burnett, we crafted an action-packed/stealth board with over 40 shots, accomplished in 1 day – from the evening till the next morning. We had to trim & rework the Agency concept to something that was achievable […]

TOYOTA HEV ‘Reflections’

Easily one of the most challenging jobs I’ve encountered, from inception all the way to post-production.  In short, the end result that you see is expanded tenfold from the original Dentsu LHS concept, mainly trying to show as many different reflections on the car as possible.  Working with Shootworksasia & DP Nicholas Chin, we shot […]

NISSAN SERENA ‘Simply Magical’

The 3rd Nissan spot with Twisted Media, & 1st car spot with Agency People n Rich.  Shot over 2 days, this was a pretty straightforward idea as Clients wanted it to be a more family-oriented where all can enjoy the uniqueness of the new Nissan Serena.  It was a very product-oriented spot, featuring 4 USPs & […]