F&B77 Videos

Order By: Comments

KFC ‘Arabian Spice Crunch’

The 3rd spot for KFC, with a new hot & spicy flavor with a Middle Eastern twist. This was a lot of fun to shoot, as we had the opportunity to build a huge Arabian-styled ‘Palace’ interior to shoot in & to also use as a backdrop. From the same creative minds at VMLY&R, & […]

ANGEL SOY SAUCE ‘Pure & Natural’

This was my 1st collaboration with agency Ideasmith & clients Bidor Kwong Heng & the Xth of many with Play Pictures & I must admit that while it was challenging from day one, the end result was exactly what we envisioned it to be. The concept required one talent, who performed extremely well, & the […]

TEXAS RAMYEON CHICKEN ‘Pool’

The 3rd idea for Ramyeon Chicken is a parody on the famous ‘Running Man’ game show, focusing on a pool of Ramyeon Sauce and showing a simplified how it’s made idea. We wanted as similar props as possible, down to the blue catapult & even music of the show. The action is further accentuated by […]

ENSURE ‘Be Ready For Life’

‘This board was made for me” I told my EP Elroy, Lightflux Productions. And I was determined to get it. Lol. I love trying out new things, & while this isn’t something new that I haven’t tried before, but it’s new in the sense, it needs to seamless cut from scene to scene with just […]

VITAGEN ‘Love Your Gut’

From the minds of People n Rich, comes the concept of family, friends & loving your gut. Working with Twisted Media to bring this idea to life, we shot over 2 days at several locations, requiring the use of the Mavic Air drone & the Canon C200 with special Leica lenses. The talents performed marvelously, […]

CONNOR’S ‘The Perfect Glass’

One of 3 new spots for Connor’s with the general idea from Agency Grey Malaysia, & clients Carlsberg & PH Motionrom. Always trying to get some nice different angles to create something rarely seen before… that’s what I always strive to achieve. I believe we managed to do that in this spot. With a 45° […]

EXTRA POWER ROOT ‘ONE FC’

I crave for action & energetic spots like this. It gives you a special high & more so when you have an affinity for this particular sport, which is MMA. While I don’t compete myself, I do enjoy catching live performances or even on tv. Thus, when the concept of fusing MMA with an Energy […]

DOMINO’S ‘Spicy Fling’

Long, tedious, but coming up with new & updated rigs is always fun for a shoot. The challenge for me is to always come up with creative ways to promote food porn beauty shots. Working with an initial idea from VMLY&R, we, together with ATF & Clients further tweaked it until we were all satisfied. And it was […]

KFC ‘Bucket Kongsi’

A spot for when you’re stuck in a mad jam, hungry cos it’s break-fast time/or just dinner time, & have the KFC Bucket to fill you up! Working with Agency VMLY&R & Lightflux Productions once more, we shot this spot at TAR U/C by blocking part of the roads, & at the Latar Highway R&R […]

LA CREMERIA ‘Testimonial’

One of the few real testimonials I’ve done & that I’m pretty proud of. While not groundbreaking in any way, the honesty & emotions from the talent on screen is something that we just can’t fake. And that’s what really helped to sell this whole concept. From the minds of agency JWT & working with […]