BEAUTY30 Videos

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SAFI Microbiome ‘Range’

The 2nd of the Microbiome ads under Ensemble & clients WiPro Unza, KDco & myself shot 5 of the talented singing girl group Bahiyya Haneesa against blue & green screens – due to the various colors of their wardrobe. Very eager to perform & do their best, they were always smiling, humble & exuded true […]

SILKYGIRL ‘AKTIV’

A very exciting concept with precise & challenging execution make this SilkyGirl spot something of a rare technical delight. With a basic concept from Anonymous, Optinovus Films & clients ACG tweaked the environments & made them all CGI, hence having to shoot all the talents with minimal propping that they interact with against a green […]

SAFI ‘Perfect White’

This was an enjoyable one; good talents, nice location, & again, with dynamic camera moves & creative angles, & some simple CGI beauty demo scenes. It was a rather long process though, almost one year to completion due to the MCO restrictions, etc, but we finally pulled through. Working with a script from Ensemble & […]

SAFI YOUTH GOLD SENSITIF ‘Amyra Rosli’

After a short stint away from WiPro UNZA, we’re back! Working with Agency Ensemble & Production House KDCo, we’re filming an updated SYG product with the lovely celebrity, Amyra Rosli. Shot completely against a Blue Screen, we had Amyra in good make-up with beauty poses, interacting with the products, etc & also in bad make-up […]

NUTOX ‘Evolve with Fazura’

This was a very enjoyable shoot though stressful at times, as we had to race against time in various aspects; brainstorming & developing ideas with agency DreamCreativeWorkshop for Clients Tohtonku, faced with a looming shoot date, & during the shoot itself, we had logistic challenges. We had to split the set into 2 halves, move […]

SAFI Microbiome ‘Hairfall’

I liked this for how different it is to other beauty ads I’ve done, & my 1st experience out of two, shooting with Hijabi talents. With an idea from Ensemble, clients WiPro Unza & PH KDco, we tackled this job head on. The complications of shooting a hijab ad are slightly less difficult than shooting […]

SAFI SUPA ‘Sofea Shaheera’

The expectations were incredible for this. The production KDCo put their neck on the chopping board for this & guaranteed that we would create a beautiful outcome. Not a very typical Safi spot from Agency Ensemble, happening completely outdoors. Thankfully, we had great weather for the most part shooting in Putrajaya as we needed the […]

NUTOX ‘Evolve with Nancy Wu’

My 1st experience working with a Hong Kong Celebrity, & I must say it was an absolutely ease. Nancy Wu, an experienced TVB actress who holds the record for the most TVB Anniversary Awards for Best Supporting Actress nominations – 5 times & in 2015, won her first as Best Actress, flew down for a […]

HADA LABO KOUJI ‘Wendy Ng’

A first time working with clients Hada Labo, with Astro as Agency & Production House Asia Tropical Films. We got off to a great start, as clients were pretty open with ideas & not overly picky as to how we shoot it, as long as it looks cinematic. They came to the right person then […]

WATCH ME BARE IT ‘Bodyguard’

Working on an extremely tight budget, we churned out several spots for these new products from Tohtonku, targeting primarily the Indonesian Market. With original storyboards from Agency The Dream Creative Workshop, this was the 4th of the 7 boards shot over 3 days. We got in our 2nd talent for this, who was lively & […]