BEAUTY32 Videos

ENCHANTEUR CHIC EDS ‘Make Every Moment Special’

After many years, we get to work on the Enchanteur brand once more.  This time, it’s brighter, livelier & catering more towards the GenZ population. Romance still largely prevalent in its theme, hence the name.  Working from Agency McCann’s concept together with KDCo, we wanted the mood  to feel young & trendy.  Of course, one […]

SAFI SHAYLA SUPA 2.0 ‘Curls’

This was a pretty straightforward shoot handled by KDCo.  All we had to do was shoot the products & talent, Emma.  But where we faced challenges was the 3D/CGI stages in post-production… as everything was set against a surreal background, with a flowy animated ribbon that changes from bad to good – getting the texture […]

FLAVETTES GLAMZ ‘Emma Maembong’

A very lifestyle board beauty board, sprucing up your everyday life & making it more glamourous with celebrity Emma Maembong.  From the creatives at Astro & Playroom Pictures, we went through several rounds of conceptualizing before arriving at this final film.  But the core idea relates to Emma in her fictional role as Dian in […]

WATCH ME BARE IT ‘Good Mood’

Working on an extremely tight budget, we churned out several spots for these new products from Tohtonku, targeting primarily the Indonesian Market.  With original storyboards from Agency The Dream Creative Workshop, this was the 3rd of the 7 boards shot over 3 days.  This 3rd board was back to our original talent, having some fun […]

WATCH ME BARE IT ‘Bubbly’

Working on an extremely tight budget, we churned out several spots for these new products from Tohtonku, targeting primarily the Indonesian Market.  With original storyboards from Agency The Dream Creative Workshop, this was the 5th of the 7 boards shot over 3 days.  We got in our 2nd talent for this, who was lively & […]

WATCH ME BARE IT ‘Bodyguard’

Working on an extremely tight budget, we churned out several spots for these new products from Tohtonku, targeting primarily the Indonesian Market.  With original storyboards from Agency The Dream Creative Workshop, this was the 4th of the 7 boards shot over 3 days.  We got in our 2nd talent for this, who was lively & […]

SAFI SUPA ‘Sofea Shaheera’

The expectations were incredible for this.  The production KDCo put their neck on the chopping board for this & guaranteed that we would create a beautiful outcome.  Not a very typical Safi spot from Agency Ensemble, happening completely outdoors.  Thankfully, we had great weather for the most part shooting in Putrajaya as we needed the […]

SAFI YOUTH GOLD SENSITIF ‘Amyra Rosli’

After a short stint away from WiPro UNZA, we’re back! Working with Agency Ensemble & Production House KDCo, we’re filming an updated SYG product with the lovely celebrity, Amyra Rosli.  Shot completely against a Blue Screen, we had Amyra in good make-up with beauty poses, interacting with the products, etc & also in bad make-up […]

SAFI Microbiome ‘Range’

The 2nd of the Microbiome ads under Ensemble & clients WiPro Unza, KDco & myself shot 5 of the talented singing girl group Bahiyya Haneesa against blue & green screens – due to the various colors of their wardrobe.  Very eager to perform & do their best, they were always smiling, humble & exuded true […]

HADA LABO Hydrating Lotion ‘Sharifah Rose & Nabil Aqil’

A 2nd collaboration with Clients Hada Labo, Astro & ATF, these boards were quite different.  Not needing to be cinematic but aspirational yet comical to an extent, writers Howie & Daniel – Producer – for the Chinese Scripts with Iman for the Malay scripts had a challenge on their hands.  To come up with stories […]