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TEXAS RAMYEON CHICKEN ‘Stage’

Diving straight into another fully 3x 3d immersive videos for Texas Chicken featuring their comeback flavor the Korean/Ramyeon Chicken.  This was another fun video working with the same great team, Agency Mullenlowe, Shootworksasia, Ng (freelance 3D supervisor & Editor) & Quadimension.  With only a short period to churn out the this first Stage video, we […]

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HADA LABO KOUJI ‘Christy Ng’

A first time working with clients Hada Labo, with Astro as Agency & Production House Asia Tropical Films.  We got off to a great start, as clients were pretty open with ideas & not overly picky as to how we shoot it, as long as it looks cinematic.  They came to the right person then […]

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BRANDS 2.0 ‘Clone’

I look forward to projects like this.  Different from the norm.  From Agency 180° & Post House Sotong Potong, we embarked on creating an adaption from the Taiwan version of the same product.  What was actually extremely time consuming was always trying to match up our talents in the right frame.  Because there are essentially […]

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DOMINO’S ‘Cheese Volcano’

Missed the last few Domino’s, but we’re back…with an ‘eruption of flavor’! This was not an easy shoot by any means; to make this product look good & appetizing was the challenge.  Working with Agency FCB & Production House KDCo once more, we aligned with the clients much earlier on regarding the direction we wanted […]

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SUNQUICK ‘Sonic’

My first collaboration with agencies; Havas Worldwide & Advance Denmark, clients Sunquick Denmark & Malaysia, & Chillipepper Films, was a good one. A hardworking but fruitful one, especially in terms of the 25 hour shoot we put ourselves through to achieve the 42 total boarded shots! J Taking that & the numerous product shots covered […]

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NISSAN X-TRAIL ‘The Urban Thrill’

An exciting concept that’s rarely seen on local TV – also aired on Digital Media – this commercial was truly a team effort from Agency BnBC & Twisted Media (Bee Sim). A big bonus was finding our protagonist who had a close resemblance to Daniel Craig, & we wanted to portray a suave yet confident […]

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Mercedes Benz CNY 2019 Main Film

An idea inspired by another B&W film by a famous other brand, Agency Publicis EMIL together with MU Productions & myself worked on producing several of these testimonial ads for renowned German car-maker Mercedes-Benz Malaysia for the upcoming Chinese New Year.  They picked MB Ambassadors, KOLs & just some regular folks with different personalities to […]

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TM UNIFI Mesh WiFi ‘Deadzone’

Shooting 3 spots in 1 day is no easy feat, but we, Optinovus Films, managed to pull it off in good time, thanks to the great cast that we had & the familiarity we established from previous shoots.  It was a long project from conception to end with an original idea from Agency VMLY&R to eventually […]

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AIKEN ‘Vita C’

A first beauty job for Aiken under WiPro Unza, but with the same agency Ensemble & production house Sixymac Productions.  It was actually a pretty straightforward board, but knowing me, I’d like to complicate matters by adding in more visually appealing camera movements to add to the dynamism of the entire spot.  Shot in a […]

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HADA LABO Hydrating Lotion ‘Sharifah Rose & Nabil Aqil’

A 2nd collaboration with Clients Hada Labo, Astro & ATF, these boards were quite different.  Not needing to be cinematic but aspirational yet comical to an extent, writers Howie & Daniel – Producer – for the Chinese Scripts with Iman for the Malay scripts had a challenge on their hands.  To come up with stories […]