NESCAFE ‘White Coffee’
A board that we, Reservoir Productions, pitched for (with a Director’s Treatment) directly with Nestle Clients in Singapore & won! Naturally, the final product is something that we’re all very proud of. Though it may seem simple, selecting the most authentic talents was key, as we needed some genuine expressions, with some key characteristics & they had to sound Singaporean. And because we had several different scenarios, we had to keep in mind our logistics, as we only had 1 long day to shoot everything, including the food shots. Thus, we chose Shiloh Studio, with its versatile backgrounds & another nearby park in Cyberjaya. We dressed up a section to have a kitchen background, another section for the Office, & a separate setup for the food scenes. Shot by Eric Yeong, using the Freefly Ember & Mavo Kinefinity. Art Department & rigging by Harris. Edited by Fai, graded by Nash, & Onlined by Joon of DeTouche.