HUMOUR14 Videos

MAXIS HOTLINK ‘CNY Granny Rap’

This was truly a fun & exciting Music Video to shoot. If it were not for the catchy hip-hop tune (created by the in-house copywriter/musician of agency Next Digital) & endearing qualities of our aunties/grannies, it wouldn’t have turned out the way it did. Exuding professionalism for their roles, we casted actors & some singers […]

MISTER POTATO ‘Bola Takde Takpe’

Not a full-on comedy, but there were some moments.  Approached by Clients with their own in-house Agency, we worked with Lightflux Productions to create 3 exciting football films related to the upcoming Fifa World Cup, shot over 2 days.  This film was shot in the morning & fully outdoors, with one complete AI shot – […]

MISTER POTATO ‘Goal Ikut MP’

The 2nd board from Clients & Lightflux Productions,  that was shot on the 1st day late afternoon till night.  This was all done indoors, with a GenZ style setting with neon lights, etc.  There were 2 tricky shots here, involving the actual Potato Ball rolling towards the goal line & stopping right before the line, […]

MISTER POTATO ‘Yellow Card=Switch Sides’

The 3rd & final board from Clients & Lightflux Productions, we shot this on the 2nd day at night, as we needed a night mamak setting.  Unfortunately, it rained right when we were about to shoot, & we wasted 2 hours.  At one point, we toyed with the idea of perhaps moving the entire scene […]

MONEE ‘SPay Later’

This was an interesting board from Shopee’s internal creatives; fun, quirky, humourous to an extent.  The key visual challenge was to show a guy sweating profusely.  So, we engaged Art Department Ah Too to use simple water tubes made into a circular ring, to be placed over our talent’s head.  When prompted, we would activate […]

NANDO’s ‘Raya 2018’

This was a simple yet fun shoot.  Working on a minimalist setup with a creative concept from TBWA, Shootworksasia produced a spot for this coming Raya festive season that involved a comical approach, focusing more on expressions & storyline of one particular family, or actually, more on a character named Din. If we’re unclear about what […]

PEPSI REVIVE ‘CNY Abundance’

Working with Creative Funk & Agency BBDO, we created a spot that not only captured the essence of Chinese New Year & the great abundance of health & wealth, but one that was done in a humorous & tasteful manner.  With local DJ/Singer/Actor Jack Lim in the lead role, it was great fun to see […]

REXONA Massive Attack 2.0 ‘Jumping Jacks’

This was the toughest of the 3 to shoot.  Thankfully we had excellent casting.  But because we had to include all 3 talents here, we had to ensure all their actions were adequate & the timings spot on.  And the throwing scene took a while to master but eventually, our main guy caught it perfectly.  […]

REXONA Massive Attack 2.0 ‘Shoulder Press’

I had loads of fun shooting this, after all, it’s right up my alley J. I was even my own technical advisor, in terms of how to spot, & plank.  Thanks to a cool board from agency Ensemble & Play Pictures, we created something funny & lasting.  Unfortunately, the same can’t be said about the […]

REXONA Massive Attack 2.0 ‘Side Plank’

I had loads of fun shooting this, after all, it’s right up my alley. I was even my own technical advisor, in terms of how to spot, & plank.  Thanks to a cool board from agency Ensemble & Play Pictures, we created something funny & lasting.  Unfortunately, the same can’t be said about the foul […]