F&B112 Videos

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DOMINO’S ‘Pizza Pasta’

The brief was to make this look delicious & appetizing.  Well, that’s what I do best 😀 . From Agency FCB’s script, we teamed up with Lightflux Productions once more & delivered several videos, but with 2 main ones – one of them being this Pizza Pasta idea.  A limited time offer product that’s pretty […]

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BRANDS 2.0 ‘Clone’

I look forward to projects like this.  Different from the norm.  From Agency 180° & Post House Sotong Potong, we embarked on creating an adaption from the Taiwan version of the same product.  What was actually extremely time consuming was always trying to match up our talents in the right frame.  Because there are essentially […]

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BRANDS 2.0 ‘Long Drive’

I look forward to projects like this.  Different from the norm.  From Agency 180° & Post House Sotong Potong, we embarked on creating an adaption from the Taiwan version of the same product.  What was actually extremely time consuming was always trying to match up our talents in the right frame.  Because there are essentially […]

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BRANDS 2.0 ‘Work Performance’

I look forward to projects like this.  Different from the norm.  From Agency 180° & Post House Sotong Potong, we embarked on creating an adaption from the Taiwan version of the same product.  What was actually extremely time consuming was always trying to match up our talents in the right frame.  Because there are essentially […]

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ENSURE ‘Be Ready For Life’

‘This board was made for me” I told my EP Elroy, Lightflux Productions. And I was determined to get it. Lol.  I love trying out new things, & while this isn’t something new that I haven’t tried before, but it’s new in the sense, it needs to seamless cut from scene to scene with just […]

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HOMESOY ‘The Taste of Enjoyment’

My love for creating appetizing visuals cannot be more evident than in this ad  as we worked with such budgetary constraints you would not believe.  I saw this challenge as a way of flexing my creative muscles & didn’t want to shoot just another generic (soy) milk ad but to make it look like a […]

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DOMINO’S ‘Cheese Volcano’

Missed the last few Domino’s, but we’re back…with an ‘eruption of flavor’! This was not an easy shoot by any means; to make this product look good & appetizing was the challenge.  Working with Agency FCB & Production House KDCo once more, we aligned with the clients much earlier on regarding the direction we wanted […]

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DOMINO’S ‘Sate Volcano’

Missed the last few Domino’s, but we’re back…with an ‘eruption of flavor’! This was not an easy shoot by any means; to make this product look good & appetizing was the challenge.  Working with Agency FCB & Production House KDCo once more, we aligned with the clients much earlier on regarding the direction we wanted […]

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MAMEE CHEF ‘Sarawak Laksa ft Hun Haqeem’

Always a pleasure working with clients Mamee, with this interesting board from Agency Mediabrands Content Studio (MBCS). Backed up by Evil Genius Studio, we went full steam into pre-production, shoot & the final output as time was not on our side.  Thankfully, with a great actor as our KOL Hun Haqeem & incorporating part of […]

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DOMINO’S ‘Pepperoni-roni : Kitchen Voices’

Agency FCB wanted to infuse a bit of a story to this one.  And I like it. Slightly different from what I’ve done in recent years.  A bit of humour if you will, but having these ‘kitchen voices’ drive our Domino’s chef to create a bigger & more abundant pizza was a clever touch.  We […]