Domino’s La Carbonara
With a new concept from newly appointed Agency Ogilvy, & a brand new Marketing team in Domino’s, we at KDCo served up delicious ‘italian-styled’ pizzas. The brief was to have one hero shot, that stands out & when you see it, you know that that is the glamourizing shot. But, it wasn’t easy to achieve, as we had to have cheese pulls & a static pizza with a camera move & falling ingredients. Needless to say, this was shot at high speeds & required heavy compositing of separate elements to make it look delicious & appetizing. Shot over 2 days, with Chin as DP, utilizing the Freefly Ember for 1 day, & the Red Raptor for Day 2. Art department was Kelvin & Jared, with Food Styling by Bob. Edited by Fai, & full post by Meccanica. Music composition by Ananth.