TM UNIFI #khabarbaik
A rushed job, with more than satisfactory results. The aim was to let the audience know that good news is coming their way. With 3 distinctive people with genuine emotions, we started the ad with something more involving, with a guy tearing. But when the good news kicks in, things change for the better. With an idea from agency VMLY&R & executed by Optinovus Films, we created more long-lasting emotions by lingering on the shots a bit longer than one normally would, shooting with the Canon C200 at slightly higher speeds. We had 1 location that provided us with several different angles and a ‘moving’ car to sell the idea that Unifi is available anywhere & everywhere. DPed by Nick Lee, edited by Daz, with complete post-production at APV.