PIDM ‘DIS_Do You Know?’ (MAND)

This is the 2nd campaign for PIDM, under the ‘Do You Know’ phase. Working with PIDM & Long’s Creative under One Worldwide, we managed to produce a spot that’s visually appealing & techie at the same, think ‘Iron Man’. With our main spokesperson for the Mandarin version, the usually informative subject matter is enhanced via lively & sophisticated animation that is interactive with our protagonist. Filming required careful placement of his hands & gestures & eyelines as well. Shot using the Canon C300 with Nick Lee as DOP, the graphics & full post-production work was completed at Tiger Tiger.